Research must be client-centered before it can be human or user centered.
Research helps you understand & maximize opportunity. We work as co-research team members. Our hard-won learning in the field becomes shared team knowledge. Then research helps you clearly understand your customer's relationship to your product or service.
Research at the point of decision.
Research becomes a design process, as field studies move into prototyping & testing concepts. Strategy & design decisions require authentic, relevant, & credible understanding of users, markets, contexts.
Research Methods for Empowered Design
Human + systems research
Redesign's research helps you understand the real-world contexts of people to enhance their work and decisions. We have experience aligning research across agile, full scale product development, startups, and full lifecycle services.
Redesign employs methods that frame research findings for action. We help you understand the activities your offer will serve, and advise the best fit of value to the user. visualize choices, discover opportunities, and possible
Inform innovation by choosing the right methods for research intent.
Research leads to informed design & decision making, fitting the user, practice, and context. Delivering innovation, insight, for experiences that work, for people.
Human Innovation Research
Context & Futures Research
Foresight & futures studies
Competitive & culture scans
Ethnographic field research
User experience studies
Generative design research
Action / Developmental research
Cognitive Work Analysis
Contextual design research